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Author Archives: digitalvingill

👀Brandwatch: Pampers – the hero story. From changing nappies to changing men’s toilets

Pampers has committed to installing 5,000 changing stations in men’s bathrooms across America by 2021 and it all started with this Instagram photo posted by a regular dad back in 2018.

Posted bydigitalvingillSeptember 9, 2020September 9, 2020Posted inBlogTags:social mediaLeave a comment on 👀Brandwatch: Pampers – the hero story. From changing nappies to changing men’s toilets

Banksy finally exposed?

As if 2020 isn’t weird enough. A wild theory suggesting that the 90’s kid’s TV legendary Art Attack presenter Neil Buchanan is the reclusive street artist known as Banksy has gained some serious traction.

Posted bydigitalvingillSeptember 7, 2020September 9, 2020Posted inBlogLeave a comment on Banksy finally exposed?

21 examples of brands supporting #BlackLivesMatter

Gone are the days when brands, organisations and professionals remain silent about racism.

Posted bydigitalvingillSeptember 6, 2020September 9, 2020Posted inBlogLeave a comment on 21 examples of brands supporting #BlackLivesMatter

Weird Tik Tok prisoner trends

The Tok Tok trend #writeaprisoner is encouraging users to write to convicted prisoners and become pen pals.

Posted bydigitalvingillSeptember 3, 2020September 7, 2020Posted inBlogTags:Tik Tok, TrendsLeave a comment on Weird Tik Tok prisoner trends

👀Brandwatch: Wendy’s beef with McDonald’s over spicy nuggets.

It’s getting spicy in the fast-food world, especially when it comes to chicken nuggets. Read more about the latest Twitter beef.

Posted bydigitalvingillSeptember 2, 2020September 4, 2020Posted inBlogTags:TwitterLeave a comment on 👀Brandwatch: Wendy’s beef with McDonald’s over spicy nuggets.

5 lessons from Gymshark: the $1.3bn social media success story

Athletic clothing brand Gymshark, founded by (then 19) Ben Francis materialised out of his parents’ garage and is now a $1.3 Billion brand.

Posted bydigitalvingillSeptember 2, 2020September 4, 2020Posted inBlogLeave a comment on 5 lessons from Gymshark: the $1.3bn social media success story

The most liked tweet…EVER.

A tweet announcing that the world had lost Black Panther star Chadwick Boseman is now the most liked tweet of all time.

Posted bydigitalvingillAugust 30, 2020September 3, 2020Posted inBlogTags:TwitterLeave a comment on The most liked tweet…EVER.

Miniature cooking on Tik Tok

Miniature cooking tutorials, unboxing items and showcasing TINY everyday items like playing cards and a teeny-tiny iPhone is taking TikTok by storm. Be prepared to have your mind blown, watch them here.

Posted bydigitalvingillAugust 27, 2020August 27, 2020Posted inBlogTags:social media, Tik Tok, videos, viralLeave a comment on Miniature cooking on Tik Tok

👀Brandwatch: KFC drops its Finger Lickin’ Good slogan over coronavirus concerns

Find out why KFC has halted its famous Finger Lickin’ Good slogan.

Posted bydigitalvingillAugust 26, 2020August 27, 2020Posted inBlogTags:crisis, PR, social media, TwitterLeave a comment on 👀Brandwatch: KFC drops its Finger Lickin’ Good slogan over coronavirus concerns

CGI-Created Virtual Influencers – the new social media marketing trend

Meet Miquela de Sousa, Brazilian-American 19-year-old social media influencer. But not everything is as it seems.

Posted bydigitalvingillAugust 22, 2020August 27, 2020Posted inBlogTags:Digital Marketing, influencers, Instagram, TwitterLeave a comment on CGI-Created Virtual Influencers – the new social media marketing trend

👀Brandwatch: KFC proving the value of reactive content

This KFC tweet was the best example of a brand being reactive and turning a frustrating situation into a reassuring and humorous one.

Posted bydigitalvingillAugust 20, 2020August 20, 2020Posted inBlogTags:Twitter1 Comment on 👀Brandwatch: KFC proving the value of reactive content

The secret behind ASOS’ sassy tone of voice

ASOS is successful online because it speaks directly to its fashion-loving 20-something young adult audiences.

Posted bydigitalvingillAugust 19, 2020August 20, 2020Posted inBlogLeave a comment on The secret behind ASOS’ sassy tone of voice

Tik Tok domestic abuse ‘trend’

If you’re addicted to Tik Tok (like I am) then you’ve probably seen the powerful and raw ‘viral’ domestic abuse videos.

Posted bydigitalvingillAugust 12, 2020August 13, 2020Posted inBlogLeave a comment on Tik Tok domestic abuse ‘trend’

👀Brandwatch! How Boohoo perfected influencer marketing

Read more about why Boohoo is one of the best fashion brands to have perfected its influencer marketing strategy.

Posted bydigitalvingillAugust 12, 2020August 12, 2020Posted inBlogTags:influencer, InstagramLeave a comment on 👀Brandwatch! How Boohoo perfected influencer marketing

👀Brandwatch: Where you wish you worked

This staff Instagram photo from Innocent would make anyone wish they were part of the team.

Posted bydigitalvingillAugust 12, 2020August 12, 2020Posted inBlogLeave a comment on 👀Brandwatch: Where you wish you worked

👀Brandwatch: Getting ǝʌıʇɐǝɹɔ with fonts

˙ǝuᴉlǝɯᴉʇ ʎɯ uo ʇno pooʇs ʎlǝʇᴉuᴉɟǝp puɐɹq sᴉɥ┴

Posted bydigitalvingillAugust 11, 2020August 12, 2020Posted inBlogLeave a comment on 👀Brandwatch: Getting ǝʌıʇɐǝɹɔ with fonts

👀Brandwatch: Apple’s boring content strategy

Apple’s latest cover photo on Facebook (their whole social media presence actually) has put me off the brand. Why?

Posted bydigitalvingillAugust 11, 2020Posted inBlog1 Comment on 👀Brandwatch: Apple’s boring content strategy

👀Brandwatch: Nandos doing what they do best on Twitter

Nandos advertised their chips in the most delicious way possible on Twitter. Volume up for this one!

Posted bydigitalvingillAugust 11, 2020August 11, 2020Posted inBlogLeave a comment on 👀Brandwatch: Nandos doing what they do best on Twitter

👀Brandwatch: What stopped people scrolling?

Oreo stopped me scrolling on Twitter and here’s why.

Posted bydigitalvingillAugust 11, 2020August 11, 2020Posted inBlogLeave a comment on 👀Brandwatch: What stopped people scrolling?

👀Brandwatch: What embarrassed me on Twitter?

KFC really had me fooled (for a few seconds!) with one of their tweets.

Posted bydigitalvingillAugust 11, 2020August 11, 2020Posted inBlogTags:musingsLeave a comment on 👀Brandwatch: What embarrassed me on Twitter?

👀Brandwatch: How Dove tackled racism

How Dove tackled racists on social media and why other brands should take note.

Posted bydigitalvingillJuly 20, 2020August 11, 2020Posted inBlogLeave a comment on 👀Brandwatch: How Dove tackled racism

How to publish a job on Facebook

Avoid receiving job applicant data by posting a job vacancy post as a standard post.

Posted bydigitalvingillJuly 8, 2020August 11, 2020Posted inBlogLeave a comment on How to publish a job on Facebook

Why House Rules rule

If you don’t have a set of House Rules on your social media account, then some of your users will think that they can behave any way they like.

Posted bydigitalvingillJune 28, 2020August 11, 2020Posted inBlogLeave a comment on Why House Rules rule

How to schedule a Facebook post on your page

Schedule your Facebook posts so that you’re not manually posting them during the evening and weekends.

Posted bydigitalvingillJune 28, 2020August 11, 2020Posted inBlogLeave a comment on How to schedule a Facebook post on your page

How to set up a Facebook automated message

Set an automated Facebook message to manage expectations out of hours.

Posted bydigitalvingillJune 21, 2020August 11, 2020Posted inBlogLeave a comment on How to set up a Facebook automated message

How to edit Facebook page roles

You must be an admin to add, edit and change Facebook page roles.

Posted bydigitalvingillMay 31, 2020August 11, 2020Posted inBlogLeave a comment on How to edit Facebook page roles

How to hide Facebook comments

A quick step-by-step guide in hiding a comment which may have broken your House Rules.

Posted bydigitalvingillMay 31, 2020August 11, 2020Posted inBlogLeave a comment on How to hide Facebook comments

How to edit your notification settings for your page

Sick of missing notifications from your page or getting too many?

Posted bydigitalvingillMay 31, 2020August 11, 2020Posted inBlogLeave a comment on How to edit your notification settings for your page

How to create a Twitter account and get started

If you want to know about what’s going on in the world right now, go to Twitter. I’ll talk you through how you can do this.

Posted bydigitalvingillMay 23, 2020August 11, 2020Posted inBlogLeave a comment on How to create a Twitter account and get started

How to create a Facebook Business page and get started

Get started with a Facebook Business Page with these step-by-step instructions and tips.

Posted bydigitalvingillMay 9, 2020August 11, 2020Posted inBlogLeave a comment on How to create a Facebook Business page and get started

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