⏳1 minute read.
An Instagram account has been created anonymously with a sole aim of reaching 100 million followers.
Here is the mysterious account:
Its received lots of negative comments about its true intention, speculating that it was created to monetise at a later date. The account replied to some with a simple yet effective, “nope.”
They have even called out the World Record Egg (currently at 5.9m followers) in its original post also stating the purpose of the account:
Here’s the ‘famous’ World Record Egg with 55 million likes:
Have users cracked it?
I share the same belief as many other users – perhaps the account has been created and run by an advertising agency, even if they don’t reach the 100 million follower target, they are still likely to have a sizeable audience. I am sure any brand would be willing to pay for a ready-made audience.